ADVERTISING SALES
Advertising
sales in CONTACT are managed exclusively by Phantom Media Pty Ltd,
publishers of Australian
Aviation and Australian
Defence Business Review magazines
Contact:
Mimi Mekdarasouk
contact@phantommedia.com.au
Phone: +61 (0) 2 6280 0006
Mobile: +61 (0) 412 499 739
Download our Media Kit here
WHAT
IS CONTACT
CONTACT Air Land and Sea is a high-quality, full-colour magazine
that examines the people, platforms and operations of the worlds
defence forces, with a particular emphasis on Australia. Every quarter,
CONTACT features articles written mainly by men and women who are
or have been soldiers, sailors or airmen and is illustrated with top-quality
photography. It seeks to feature articles of interest to todays
military and military-sympathetic communities from an insiders point
of view.
CONTACT is committed to bringing its readers independent, informed and honest observations on defence-related issues. Rather than focus on platforms or capability, however, CONTACT aims mainly to tell the stories of the people behind the hardware in their own words.
WHY
ADVERTISE WITH CONTACT
CONTACT magazine, launched in March 2004, is the most exciting
military magazine on the Australian market.
CONTACT is sold through newsagents Australia wide and to a growing subscriber base.
CONTACT is also sold in small numbers in specialist shops in New York, Philadelphia, Los Angles, Canada, Singapore and Malaysia, with subscribers in more than 10 countries.
CONTACT
is offered in electronic page-flip format by free
electronic subscription.
As at 20 January 2012, we had 2036 registered subscribers - 670
of whom used .gov.au email addresses to register.
CONTACT is purchased by Defence for supply to deployed military personnel overseas.
CONTACT is distributed through the highest offices at Defence HQ, with copies delivered directly to Service Chiefs and senior officers. It is also delivered to politicians, journalists, embassies and other targeted recipients.
CONTACT provides advertisers with a high-quality publication to showcase products to a diverse audience. It has a very strong and growing reputation in Defence HQ and elsewhere. It is a magazine that grabs attention with very high production standards. It is dedicated to providing original stories and photos that capture the essence of military life.
CONTACT Air Land & Sea is seen as an effective marketing tool by companies with a product to sell directly to an attractive niche market. It is also ideally placed to be attractive to companies with longer-term strategic aims who know that CONTACT is read and respected at the highest echelons of the Defence establishment.
CONTACT is aimed directly at service personnel, those who plan to join the ADF and anyone with an interest in Defence-related issues.
CONTACT seeks to attract quality advertisers to match our high standards of writing, photography and presentation.
CIRCULATION
CONTACT's
key statistics are...
| Paper-based magazine: | ||
| Print run | 7000 | |
| Distributed through Newsagents | 5500 | |
| Distributed to deployed ADF | 400 | |
| Mailed to Subscribers | 400 | |
| Canberra-targeted free distribution | 300 | |
| Overseas speciality retailers | 120 | |
| Electronic magazine: | ||
| Free electronic subscription | 2036
and growing 670 subscribers used .gov.au email addresses to register (correct as at 20 Jan 2012) |
|
| Facebook Fans: | 3554
and growing (correct as at 20 Jan 2012) |
|
COST
Our Media Kit lists all current advertising
prices.
The cost
of advertising in CONTACT Air Land & Sea compares very favourably
with other magazines in its genre.
The effectiveness of an advertising campaign in CONTACT Air Land
& Sea has been recognised by a diverse range of companies, some of
whom have supported the magazine for more than four years. Many clients
book for 4 issues or more - benefiting from substantial discounts and
insulating them against possible price rises.
DEADLINES
Please reserve your advertising space in plenty of time to allow adequate
layout planning.
Early booking may secure a better choice of position and possible discounts.
Advertising-booking and material-delivery deadlines are;
| Magazine Issue | Booking | Material | On Sale |
| March | 25 January | 1 February | 2 March |
| June | 24 April | 1 May | 1 June |
| September | 25 July | 1 August | 7 September |
| December | 25 October | 1 November | 7 December |
CONTACT is published on the first Friday of March, June, September and December each year.
TECHNICAL
SPECS
CONTACT seeks to attract quality advertisers to match our high
standard of writing, photography and presentation.
If you need help putting together your artwork or need a fresh new look for your ad campaign, CONTACT can help. Our design team can quote on any project and are happy to help you through the design process.
For those with artwork ready to go, you may supply it in Adobe InDesign CS4 or earlier, high-res pdf, CMYK tiff (or equivalent RGB jpg) - either on CD or by e-mail (max 20meg) or we can download it from your web site.
CONTACT
Air Land & Sea is a high-quality, perfect-bound magazine printed at
300 dots per inch.
It is printed in standard A4 portrait format.
Ads are sold as double-page-spread, full page, half page, quarter page,
'classifieds' or special 'strip ads' on selected pages.
You could even negotiate a "platinum sponsor" strip ad on the
front cover.
Allow minimum
5mm bleed on all sides for full-page and double-page ads (if required).
No bleed for other standard sizes.
Recommended maximum safe text area for full page is 190mm x 275mm.
Other specs and sizes are outlined on our Media
Kit.
When a multi-ad booking is made, new artwork can be submitted for each issue, without extra charge, as long as all deadlines and technical specs etc are met.
TERMS
AND CONDITIONS
MATERIAL
the publisher will not accept responsibility for the printed quality
of ads when artwork is submitted at less than above specifications. The
publisher does not warrant that colours can be matched perfectly in any
case. The publisher reserves the right to substitute a customers
previous art, or any other art, when new art is not received by the applicable
deadline. Full charges still apply.
REJECTION
acceptance of an advertising booking does not constitute a guarantee
to publish an advertisement. The publisher reserves the right to reject
advertisements for any reason, including but not limited to when artwork
does not meet the high artistic standards of the magazine, is deemed offensive
or defamatory, contains messages deemed contrary to the goals and aspirations
of CONTACT magazine, Contact Publishing Pty Ltd, Phantom Media Pty Ltd
or Defence, etc etc.
Acceptance of an advertisement for publication does not, in any way, constitute
endorsement of a product or service by the publisher.
PLACEMENT
the advertiser agrees that the editor has sole descretion in deciding
ad placement, except where placement premiums are paid. In deciding ad
placement, the editor will give weight to; the artistic quality of the
supplied artwork; the suitability of an ad being in proximity to a particular
story or suitability of a particular story being in proximity to a particular
advertisement; the size of the ad (smaller ads towards the back of the
magazine); suitability of a particular advertisement being in proximity
to any other advertisement; first in better placed; and so on.
INDEMNITY
the advertiser warrants that artwork does not breach any laws including
but not limited to trademark, copyright, privacy, defamation, censorship,
State or Federal and indemnifies Contact Publishing Pty Ltd, Phantom
Media Pty Ltd (and all their individual staff) from any loss or cost arising
from any breach.
While all care will be taken, the publisher does not accept liability
for any loss or damage caused by failure to publish supplied artwork,
or through any other error, omission or placement.
PRICES the publisher reserves the right to alter prices at any time. A customer who has signed a booking agreement will be exempt from such price variations until the current agreement ends, at which time a new price will be negotiated. Prices quoted are for the printed magazine only - however, there is currently no extra charge when the print ad appears in the electronic version. This may change. All ads that appear in the paper-based magazine are duplicated in the electronic version, but not necessarally in the same position. Ads in the electronic version are hyperlinked to the advertisers' web site (or any other link specified), currently at no extra charge. Again, we reserve the right to change this.
PAYMENT payment is expected within 14 days from invoice date. The invoice will be sent after publication.